Seducing the Boys Club: Uncensored Tactics from a Woman at the Top
Author: Nina DiSesa
Fact #1: Forty years after the feminist revolution, fewer than 2 percent of Fortune 1000 CEOs are women.
Fact #2: The playing field is not level.
Fact #3: You need to get over this.
From the woman who became chairman of the flagship office of the largest advertising agency network in the world comes a wry reality check on how to get ahead and thrive in the testosterone-driven business arena.
Nina DiSesa is a master communicator, a ceiling crasher, and one of the most successful women in the corporate world. She is also a big-time realist who has figured out that S&M-seduction and manipulation-is the secret to winning over (and surpassing) the big guys. In Seducing the Boys Club, DiSesa shows that you can, in fact, leave your male colleagues in the dust-but not by following the rules you learned in business school.
By playing the roles of den mother, fraternity brother, little sister, and hard-nosed boss, DiSesa navigated the choppy, macho-minded waters of the workplace. All the "bad boys" in her life-and there are many-have provided a wealth of devilishly amusing stories and cautionary tales that DiSesa is only too happy to pass on. Ah, revenge can be sweet, but the truth is that she came to love those boys as much as they love her-which is the whole point.
DiSesa asserts that women need to meld their feminine characteristics (nurturing, compassion, listening) with the traits of their male counterparts (competitiveness, decisiveness, combativeness) to expand their professional horizons. In Seducing the Boys Club, DiSesa shares her practical, outrageous, and even controversial maxims for making it, including:
• Learn to appreciate men. Menlike women who like them.
• Remember that women are biologically wired to succeed.
• If you want to make a name for yourself, find a mess and fix it. A secure and comfortable job only holds you back.
• Don't assume that men never listen. They listen like a dog does.
• Don't be a quiet achiever.
• Act brave and you will look brave.
• Screw the rules. Make up your own.
Whether dead-on funny or deadly serious, DiSesa is always on her game, always on message, and absolutely on target as she arms women with the can-do confidence and no-compromises attitude they need to climb as high as their ambition can carry them-while keeping their standards impeccable and their integrity intact. Not for women only, this book should be read by men, too . . . though it won't give them any defense against a woman who can truly seduce a boys club!
Publishers Weekly
Chairman of McCann Erickson New York, part of one of the largest advertising networks in the world, DiSesa delivers a one-on-one mentoring session on working with, competing against and managing both men and women. Confirming that her nature is to nurture, she is thoughtful and confessional as DiSesa looks back at how she learned to defy her own bad habits-including in-office meltdowns-and to substitute charm in their stead. DiSesa also readily shares insights gained from such nongender-based blunders as letting clients take a break in the middle of a presentation (the clients failed to return to the conference room). Though she refers to manipulating and seducing and learning to exhibit "male" behavior throughout, DiSesa's hard work, talent and insight into human nature appear to be the real drivers behind her success. That DiSesa has managed to package her experiences into accessible form creates a welcome opportunity for both women and men hoping to duplicate her success. (Feb.)
Copyright 2007 Reed Business Information
Book about: Chestnut Cookbook or Food and Beverage Mycology
Real Simple Solutions: Tricks, Wisdom, and Easy Ideas to Simplify Everyday
Author: Real Simpl
Looking for a new way to set a table? Need to remove an ink stain? Fresh out of toothpaste? From imaginative ideas to innovative tricks to in-a-pinch fixes, Real Simple Solutions is packed with hundreds of easy and inspired ways to help you live better. Following the success of The Organized Home, their top-to-bottom guide to streamlining your surroundings, the editors of Real Simple have compiled hundreds of creative and practical everyday solutions for every part of your life - encompassing cooking, cleaning, decorating, entertaining, dressing, grooming, working, and more. With no-nonsense content and large, lush photos, this stunning hardcover book does double duty as an indispensable household resource and stylish addition to the coffee table.
Real Simple Solutions resolves life's little complexities - and allays the stress that accompanies them. The book is chockablock with ideas that are smart, surprising and easy to do, and perhaps best of all, cost little or no money. Whether they're step-by-step directions for hand-washing delicates, a soup-to-nuts list of pantry essentials, or new uses for newspaper, readers are guaranteed rock-solid, timeless information and advice.
Inspired by the magazine's perennially popular "Simple Solutions" section, the book logically organizes ideas by activity, and presents each chapter in a consistent, clear, and artful fashion. Page after page, Real Simple Solutions features:
- Quick, low-cost ways to elevate the ordinary or unexpected, from dinnertime meals to bedroom decor
- New uses for everyday items, such as emery boards, baking soda, and old beach towels
- Simple instructions for doing common but often difficult tasks, like painting a room or carving a turkey
- Mini organizing projects readers can do in minutes, for everything from desk drawers to dishwashers
In addition, the book includes a compendium of multitasking household products and their myriad uses, and concludes with an extensive, easy-to-use index. Plus, it includes a special eight-page "Crib Sheets" booklet containing tear-out sheets that summarize each chapter. An encyclopedic, graphic take on the traditional household hint book, Real Simple Solutions helps you do the things you have to do - so you have more time to do the things you want to do.
