Sunday, January 11, 2009

Confronting Environments or Process to Profits

Confronting Environments: Local Understanding in a Globalizing World

Author: James G Carrier

James Carrier and his group of international researchers tackle the complex factors affecting people's understandings of their environment-not just the natural environment, but landscapes shaped by humans, and the social and cultural contexts. The authors consider the impact of local events with detailed analyses, but also evaluate the political-economic forces that operate at regional and global levels. This book will be an excellent resource for policy-makers, researchers and instructors in environmental use and conservation, anthropology, geography, and political ecology.



Look this: Global Management or Growing Your Business Globally

Process to Profits: Strategic Planning for the Growing Business

Author: William R Lasher

Illustrating how to bring order to the chaos of a growing business, Process to Profits applies the principles of strategy to growing businesses with systematic strategic analysis. Extremely practical, the book helps readers think for the long haul. It emphasizes strategy and implementation ? and gives specific information on how to follow through. It helps readers create a strategic framework ? complete with a realistic mission statement ? as well as design and implement their strategies with an effective business plan. It covers all the bases of growing a business ? marketing, financing, service, location, diversification ? and it also spotlights the unique issues associated with restructuring.



Table of Contents:
1Introduction to strategic thinking1
2Developing long-run thinking15
3An overview of the strategic process for small business27
4Developing a mission and setting objectives37
5Analysis of the present external position : the industrial environment55
6Analysis of the present position : internal to the firm79
7Developing a strategy95
8Implementation and control119
9Strategy and business planning151
10Marketing and sales : the strategic center of small business165
11Legal forms of organization and issues among owners183
12Business names and trademarks203
13Financing strategies209
14Break-even analysis227
15Strategies for service businesses237
16Location analysis245
17Commercial insurance251
18E-commerce261
19Diversification277
20Cost reduction and downsizing : planning to get leaner or smaller289

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