Fuzzy Logic in Financial Analysis or Nail EM

Fuzzy Logic in Financial Analysis

Author: Anna Maria Gil Lafuent

In today's increasingly complex and uncertain business environment, financial analysis is yet more critical to business managers who tackle problems of an economic or business nature. Knowledge based on formal logic and even experience becomes less sufficient. This volume systematically sets out the basic elements on which to base financial analysis for business in the new century. It incorporates a previous work that can serve as the basis and foundation for the new contributions that are now being made in the field of financial economy and intend to provide business with instruments and models suitable for dealing with the new economic context. In dealing with rapid and unpredictable changes in technological and business conditions, it postulates a growing reliance on the opinions of experts instead of past data or probabilistic forecasts, which is a radical change but may yield fruitful results. For this reason, much emphasis is devoted to the problem of aggregation of the opinion of experts in the financial field, with the object of limiting, wherever possible, the subjective component of the opinions and making sure that the decisions have the best guarantee of reaching the desired objectives.

Table of Contents:

1	The financial activity of businesses	1
2	Basic elements for the treatment of uncertainty	13
3	Acountancy and decision techniques	37
4	The estimate of economic-financial values by means of the budget	45
5	Long term financial solvency	61
6	Short term financial solvency	77
7	Financial analysis by means of ratios	95
8	Risk analysis	117
9	Inference chains in financial analysis	135
10	The effect of fixed costs on profit	159
11	Capital cost	179
12	Relation between financial structure and capital cost	203
13	Incidence of the financial structure on the value of the business	217
14	Sequential study of the modifications in the ratio of indebtedness	241
15	Determination of the possible strategies for reducing indebtedness in business	257
16	Sequential strategies for raising financial means	279
17	Differentiation of financial products	303
18	Selection of financial products	319
19	Neural structures for the selection of financial resources	341
20	Assignment of financial means in business	359
21	The economic-financial value of a business	383
22	The setting up of a financial product	411
23	Effects of economic surroundings on financial activity	427

Go to: Stroke and the Family or The Foundations of Shiatsu

Nail 'Em: Confronting High-Profile Attacks on Celebrities and Businesses

Author: Eric Dezenhall

While admitting that legitimate claims are lodged against corporations and individuals for acts that harm others, Dezenhall illustrates that in many cases attacks are waged for far less noble reasons. These are not merely communications problems, but real conflicts that can only be stopped when the aggressor is placed in jeopardy. Dezenhall examines the psychology of the attacker, notorious recent cases, his personal experiences from the trenches, facts versus falsehoods, the role of the news media and the Internet, and the popularity of victims in the Culture of Attack that overshadows contemporary America.

Booknews

Explores the personalities, conflicts, and motivations involved in media attacks on corporations and well-known people, and presents a communication approach to slowing, reversing, and preventing such situations. Examines the psychology of the attacker, notorious recent cases, the role of the news media, and the popularity of victims in contemporary America. The author is a founding partner of a firm that oversees hard news media relations, crises, and marketplace assaults. He served in Ronald Reagan's White House Office of Communications. Annotation c. Book News, Inc., Portland, OR (booknews.com)