Sunday, December 7, 2008

Principles and Practice of Sport Management and Multinational Business Finance

Principles and Practice of Sport Management

Author: Lisa Pike Masteralexis

Principles and Practice of Sport Management, Second Edition is the most comprehensive and up-to-date introductory textbook on sport management. It presents a general overview of the sport industry and covers the fundamental knowledge and skill sets of the sport manager. It also provides information on sport industry segments to highlight potential employment and career choices. Updated and expanded, this best-selling text offers a unique blend of information on the foundations and principles on which sport management operates. The authors and scholars who contributed to this book have produced a text that is thorough, practical, and lively, which lays the groundwork for students as they study and prepare for successful careers in sport management.

Booknews

Provides information in sport management, law, marketing, finance, ethics, and history, applied to diverse segments of the sport industry, including high school, collegiate, and professional sport; international sport and European sport club systems; and health, fitness, and recreation. Also addresses corollary industries such as broadcasting, media relations, and facility and event management. Appropriate for undergraduates in introductory sport management courses. Pedagogical devices include the inclusion of key words, skills, and concepts, along with some case studies and professional resources. Annotation c. by Book News, Inc., Portland, Or.



Table of Contents:

Ch. 1History of sport management1
Ch. 2Management principles applied to sport management19
Ch. 3Marketing principles applied to sport management36
Ch. 4Financial principles applied to sport management54
Ch. 5Legal principles applied to sport management78
Ch. 6Ethical principles applied to sport management107
Ch. 7High school and youth sports123
Ch. 8 Collegiate sport141
Ch. 9International sport166
Ch. 10Professional sport195
Ch. 11Sports angency221
Ch. 12Facility management253
Ch. 13Event management272
Ch. 14Sport sales295
Ch. 15Sport sponsorship313
Ch. 16Sport communications340
Ch. 17Sport broadcasting360
Ch. 18The sporting goods and licensed products industries382
Ch. 19The health and fitness industry399
Ch. 20Recreational sport417
Ch. 21Strategies for career success436

Read also Matching Supply with Demand and Contemporary Strategy Analysis

Multinational Business Finance

Author: David K Eiteman

The Ninth Edition of this market leader communicates the complexities of international finance clearly and authoritatively. The book features a streamlined presentation, expanded attention to emerging markets, several new chapters, and four new decision cases with an emerging-markets focus. An accompanying new Casebook by Michael Moffett includes in-depth decision cases keyed to the coverage in the Eiteman text. The authors have a knack for communicating the complexities of international finance to today's students in a manner that is clear and understandable. For anyone interested in business.

Booknews

This seventh edition text on multinational business finance explains how successful multinational firms recognize and exploit imperfections in national markets, utilize available factors of production, and manage financial assets. The authors further claim that while volatile exchange rates increase risk, they can also generate great opportunities for both investors and organizations needing to raise capital. Annotation c. Book News, Inc., Portland, OR (booknews.com)



Table of Contents:

Ch. 1Comparative corporate governance and financial goals2
Ch. 2The international monetary system35
Ch. 3The balance of payments68
Ch. 4International parity conditions102
Ch. 5Foreign exchange rate determination and forecasting141
Ch. 6The foreign exchange market178
Ch. 7Foreign currency derivatives207
Ch. 8Transaction exposure253
Ch. 9Operating exposure301
Ch. 10Translation exposure335
Ch. 11Global cost and availability of capital373
Ch. 12Sourcing equity globally411
Ch. 13Financial structure and international debt434
Ch. 14Interest rate and currency swaps466
Ch. 15International portfolio theory and diversification501
Ch. 16Foreign direct investment theory and strategy526
Ch. 17Political risk assessment and management550
Ch. 18Multinational capital budgeting580
Ch. 19Cross-border mergers, acquisitions, and valuation614
Ch. 20International trade finance643
Ch. 21Multinational tax management676
Ch. 22Working capital management713

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